Online ExclusivesWhen Tragedy Strikes: Careful Planning Avoids Business Recovery Complications

When Tragedy Strikes: Careful Planning Avoids Business Recovery Complications

Ray Birchmeier was devastated by the sudden death of his brother and business partner, Doug. One source of solace was a careful insurance plan that preserved the family pumping company.
  • By Betty Dageforde
  • May 05, 2014
When Tragedy Strikes: Careful Planning Avoids Business Recovery Complications
When Tragedy Strikes: Careful Planning Avoids Business Recovery Complications When Tragedy Strikes: Careful Planning Avoids Business Recovery Complications When Tragedy Strikes: Careful Planning Avoids Business Recovery Complications When Tragedy Strikes: Careful Planning Avoids Business Recovery Complications

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Profile Michigan Advance Pump & Equipment, Inc. Five Peaks Masport, Inc. Quality Tank Trucks & Equipment Satellite Industries Walex Products Company, Inc. Westmoor Ltd. Vacuum Truck Portable Restroom Hand-Wash Station Deodorizer Vacuum Pump

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When Tragedy Strikes: Careful Planning Avoids Business Recovery Complications
Ray Birchmeier, center, is flanked by his son, Lane, left, and wife Heidi at R & D Septic Tank Cleaning & Portable Restrooms in New Lothrop, Mich. Their service trucks include a 1993 Volvo (left) built out by Quality Tank Trucks & Equipment and a 2013 Peterbilt outfitted by Advance Pump & Equipment Inc. Both carry Masport Inc. pumps.

Ray Birchmeier is a fourth-generation Michigan farmer. And up until the spring of 2012 he also had 120 cows to milk twice a day. But when times got tough, he and his brother Doug added a septic service and portable restroom business to their daily chores. It turned out to be a...

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