Automation is convenient and can save time but be careful about how exactly you are deploying it within your company
Customers will quickly make a judgment based solely on your appearance, no matter how capable you are
Standard thinking is that busy equates to success, but it can actually be detrimental to your company’s long-term prospects
Be sure to devote time to training customers as you would your employees. A well-educated customer is a loyal customer.
It’s not only for lifestyle influencers. Whether the objective is customer engagement or employee recruitment, some contractors have found Instagram to be a valuable tool.
Customers don’t like price increases, but if you get the messaging right, you can usually avoid pushback and still retain their business
With countless avenues available for people to communicate with your business, it can be challenging to keep up with all the messages and questions. But ignoring isn’t an option if you want to attract and retain customers.
The end of the year is a good time to assess where you stand with your profits and expenses and if there are any problems affecting your bottom line that can be remedied
Five steps to form a marketing plan that will help your company do what it wants, whether it be finding customers or employees.
Staying on top of the latest marketing trends like social media engagement is important, but it doesn’t amount to much if you don’t stay focused on some core business tenets