Entries Tagged Website

It’s easy to get distracted by new attention-getting tactics and forget about the tried and true methods that still effectively draw in customers

A lot of factors go into improving your business’ SEO game, but something Google will definitely take note of is your images, videos and other visuals

The Google algorithm has become better at recognizing images and tying them to your business and the services you provide. Since potential customers are more drawn to photos, it’s wise to take advantage.

Consider these strategies to ensure your business is visible to potential customers when they head to the internet looking for a contractor

It’s probably long past time to review your online presence and see how you stack up against the competition

If you put a lot of work into SEO, it can be worrisome when you notice your company’s website slipping in search rankings. Here’s what you should know about the potential causes.

Make sure you’re not hindering your business by committing these errors that can render your marketing efforts less effective than they should be

Social media is a valuable tool for reaching customers, but as the recent Facebook outage proved, you don’t want that to be the only part of your marketing toolbox that you’re utilizing

The content of your company website has many purposes, but ultimately its goal is to help sell potential customers on your services. It’s hard to generate content that is good and truly serves that purpose. Here are some tips.

Social media is an important tool for reaching potential customers no doubt, but you also do not want to be overly invested in platforms you don’t have complete control over

There are some basic necessities that any company should have prominently displayed on its website