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Business Strategy Articles

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Top 5 Dig Different Articles: August 2026

From excavation safety and AI marketing to sewer cleaning technique and utility damage costs, these were the Dig Different stories readers clicked on most in August
Study Says Parents Think Skilled Trades Offer Better ROI Than College

Study Says Parents Think Skilled Trades Offer Better ROI Than College

Annual Blue Collar Report finds that parents and Gen Z are increasingly rethinking college in favor of skilled trades, driven by AI concerns, rising education costs, and the appeal of business ownership
Business Builder

How to Preserve Your Best Technician’s Knowledge Before Retirement

When your most experienced technician retires, the knowledge they take with them can disrupt the whole business unless you plan now to mentor and train the next generation
Artificial intelligence

5 Marketing Strategies for Contractors in the Age of AI

In an AI-driven search world, business owners need practical strategies that strengthen visibility, build trust and keep the leads coming in
Top 5 Dig Different Articles: July 2026

Top 5 Dig Different Articles: July 2026

Catch up on the five most-read Dig Different stories from July 2026, featuring practical business advice, utility safety insights, training updates and underground construction coverage
Business Builder

Survey Indicates Recent Homebuyers to be Strong Business Opportunity for Contractors

A new Jobber survey shows recent homebuyers are spending more than expected on surprise repairs and turning to home service pros who respond quickly, communicate clearly and price transparently
Communication Drives Success

Communication Drives Success

Behind every drilling crew is a network of professionals working together to keep projects on track
Disconnecting during vacation

Can Your Business Run Without You for a Week?

Your summer vacation reveals a lot about your company’s health and what the future might hold
Examining 6040

Examining the 60/40 Problem in Service Work

As Google Evolves, Generic Business Marketing Is Becoming Invisible Online

As Google Evolves, Generic Business Marketing Is Becoming Invisible Online

AI’s effect on Google search functions is changing the way you have to think about your online presence to stay visible to prospective customers
Image customer service smiling phone

Why Bilingual 24/7 Call Answering is Good for Business

With Spanish-speaking households on the rise, offering bilingual call answering can help you tap into a key market segment
Business Builder

How to Execute Change Within Your Company

A shift in the schedule, equipment, staff or procedure might make sense on paper, but if you want it to work in the field, you need a rollout plan
Business Builder

How to Overcome Common Biases That Can Sabotage Your Thinking

Outsmart the common biases that can sabotage sound decision-making for your business
Business Builder

Are You Measuring the Right Currency in Your Business?

Respect even more than money is the factor that is crucial to measure in your business operations to ensure you don’t start losing customers