Customer Relations Articles

It’s not only for lifestyle influencers. Whether the objective is customer engagement or employee recruitment, some contractors have found Instagram to be a valuable tool.

Customers don’t like price increases, but if you get the messaging right, you can usually avoid pushback and still retain their business

With countless avenues available for people to communicate with your business, it can be challenging to keep up with all the messages and questions. But ignoring isn’t an option if you want to attract and retain customers.

The end of the year is a good time to assess where you stand with your profits and expenses and if there are any problems affecting your bottom line that can be remedied

Five steps to form a marketing plan that will help your company do what it wants, whether it be finding customers or employees.

Staying on top of the latest marketing trends like social media engagement is important, but it doesn’t amount to much if you don’t stay focused on some core business tenets

These 3 strategies will help you close the first sale and create loyal followers for your excavation services

Even if a customer’s complaint is largely unfounded, you have to tread carefully because of the power and visibility of an angry online review. Take some lessons from the author’s personal story.

Start putting your pictures, phones and computers to work to advertise and highlight your company.