A new year, 2024, is here and business owners in the home service sector are bracing for a year that promises both...
Entries Tagged Customer Relations
Online Exclusives
How Social Media Videos Can Transform Your Business Marketing
In the ever-evolving digital landscape, your trusty toolbox now needs a smartphone alongside that wrench.
Social media video platforms like Instagram, TikTok and...
Online Exclusives
How to Craft Stories That Resonate With Customers
During a recent conversation with a client, it became clear that there was a disconnect between what he thought was important and...
Online Exclusives
Managing Your Company’s Online Review Profile to Maximum Benefit
In today's digital age, your company's online reputation matters more than ever.
If you are guessing and not paying attention, that reputation can...
Online Exclusives
Customer Follow-Up Is Crucial to Avoid Wasted Business Opportunities
Hey, did you hear that? The sound of new business circling the bowl and getting ready to go right down with a...
Online Exclusives
Understand the Connection Between Emotions and Consumer Choices
It is no secret in the financial industry that sentiment plays a huge part in whether customers will invest or not. In...
Online Exclusives
Make Sure Reality Meets Customer Expectations
Here’s a personal story that showcases the importance of setting as well as meeting customer expectations in your business.
My family recently went...
Online Exclusives
How to Increase Loyalty and Retain Long-Term Customers
The goal of home-service companies is to get the phone to ring. We can calculate the cost to get the phone to...
Editorial
Keep Service Fatigue From Dragging Down Your Customer Service
Does it feel like no matter how hard you try to please your customers, it isn’t enough? Are you in charge of...
Editorial
Prime Opportunity Taken in Building Hydrovac Company
In 2015, five people in the Atlanta, Georgia, area looked around and saw an area underserved by hydrovac companies. The group was...
Online Exclusives
Don’t Overuse Automated Processes in Your Business
There is no doubt that using automation in a home-services company can be a game changer for the office staff, the customer,...
Online Exclusives
The Importance of Showing Customers an Image of Cleanliness
Let’s think psychologically for a moment about the image of people and how we judge them.
Even though it is sad that we...
Online Exclusives
How Being Too Busy Can Be Bad Business
Having a busy business schedule is often seen as a badge of success. According to a study conducted by the Journal of Consumer...
Online Exclusives
Include Customers in Training Processes
When you run a business, you devote some time to training and educating your employees. But what’s often overlooked is the need...












