Customer Education Articles

Contractors, engineers need to be proactive when it comes to explaining ways a project can be handled without open-cut methods

Remove the fluff and get right to the point when presenting your services to a potential big customer

As much as the use of trenchless methods has grown over the years, contractors still have a significant teaching role to play for those who think of traditional excavation first

It’s much easier than you think, and this step-by-step plan will get you started

If you’re tired of your current sales technique and worry about how the customer perceives it, consider trying this alternative approach

Keeping a regular blog can be especially valuable for service companies

The Underground Detective started as a side venture for a plumbing firm and now employs 20 people at five different locations across the country

Getting through the startup phase is just the beginning. Then comes striving for growth and expansion.

An Ozarks pumper proves you really can make a difference.

The liquid waste industry may benefit by setting aside one day every year to inform customers and the general public about the importance of proper septic system maintenance.

Be armed with information and ready to explain the role oxygen, proper maintenance and routine pumping play in keeping your customers’ onsite systems performing as they should.

No one likes being talked down to, especially your customers. Learn what other hot-button issues could make customers run to your competitor.

If you know a client is lying or behaving badly, suck it up and fire them. Dig into these 7 easy ways to manage those hard-to-handle customers.