Entries Tagged Marketing

When it comes to marketing, more isn’t always better. There are so many viable options out there today and it’s easy to...

When potential customers are trying to find an septic professional, they most likely are searching online. They’ll go straight to your company...

It’s vitally important that online search engine users be able to find your company. Simply put, this is how most consumers make...

More businesses are starting their own blogs. Financial planners have them. Doctors and dentists have them. Marketers definitely have them. And service...

If you spend any time filtering through contractors’ Twitter or Facebook accounts you will find that several have been abandoned with the...

When seeking to draw repeat business, the most important factor isn’t necessarily the quality of the service you provide or even the...

Ten years ago, a significant avenue for a lot of contractors to advertise their company was by placing an ad in the...

Maybe you have heard the term “community relations” and shrugged it off as a buzzword. Or maybe you see community relations management (CRM) as...

When customers call Davids Hydro Vac, they know exactly what they’ll get, no matter which of the company’s four workhorses roll onto...

The first step toward creating a successful marketing campaign is to take out the perfect ad in the Yellow Pages — if...

Social media are here to stay. By now I’m sure you have a company website, probably a Facebook page and maybe even...

Launching a business can often seem like a make-or-break moment. Entrepreneurs feel as though their company has to make a splash, or...

You know you have a good business website when you’re getting lots of traffic. But do you know how many people are...

Sometimes summers are so hectic that by the time winter rolls around you’re ready for a break and it’s a welcome relief....